This Privacy Policy explains how Axora Technologies L.L.C-FZ, a company registered in the United Arab Emirates, with its registered office at 6th floor, Meydan Grandstand, Meydan Road, Nad Al Sheba, Dubai, Dubai, United Arab Emirates (“VFit”, “Company”, “we”, “us”, or “our), collects, uses, stores, shares, and protects personal information when you access or use vfitprogram.com and any related services, digital products, training plans, PDF guides, QR-based video materials, community features, check-ins, forms, newsletters, ambassador programs, support channels, or other services provided by VFit (collectively, the “Services”).
This Privacy Policy is intended to provide information required under applicable privacy laws, including the General Data Protection Regulation (GDPR), the UK GDPR, and the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), where applicable.
IF YOU DO NOT AGREE WITH THIS PRIVACY POLICY, PLEASE DO NOT USE THE SERVICES.
1. Who We Are
For the purposes of the GDPR and UK GDPR, the controller of your personal data is:
Axora Technologies L.L.C-FZ
Registered address: 6th floor, Meydan Grandstand, Meydan Road, Nad Al Sheba, Dubai, Dubai, United Arab Emirates
Email: support@vfitprogram.com
Website: https://vfitprogram.com/
2. Scope of This Privacy Policy
This Privacy Policy applies to personal information we collect when you:
- visit or browse the Website;
- purchase or access any VFit program, PDF guide, digital content, training plan, QR-based video content, or membership;
- create an account or user profile;
- complete an intensity quiz, strength test, assessment form, check-in form, feedback form, or progress tracker;
- submit photos, videos, testimonials, reviews, progress updates, before/after materials, or form review materials;
- join a community, private group, live Q&A, or interactive feature;
- subscribe to newsletters or marketing communications;
- contact customer support;
- participate in an ambassador, affiliate, referral, or promotional program;
- interact with our social media, advertisements, or third-party platforms.
This Privacy Policy does not apply to third-party websites, platforms, payment processors, video platforms, social media networks, app stores, or other services that we do not own or control. Those third parties may have their own privacy policies.
3. Personal Information We Collect
Depending on how you interact with the Services, we may collect the following categories of personal information.
3.1. Account and Contact Information
We may collect:
- full name;
- email address;
- phone number, if provided;
- billing address;
- country, region, city, or time zone;
- account username, login information, account ID, order ID, or customer ID;
- communication preferences.
3.2. Purchase and Transaction Information
We may collect:
- purchased plan or membership type;
- order details;
- subscription status;
- payment status;
- invoice, receipt, refund, chargeback, or dispute information;
- currency and pricing information;
- tax or VAT-related information, where required.
We do not intentionally store full payment card numbers. Payments are processed by third-party payment processors, and they may collect and process payment information in accordance with their own terms and privacy policies.
3.3. Fitness, Program and Assessment Information
When you use the Services, we may collect information you provide through quizzes, check-ins, forms, progress trackers, or other interactive features, such as:
- fitness goals;
- training level;
- workout history;
- preferred program level;
- frequency of training;
- progress updates;
- energy, consistency, recovery, and habit tracking information;
- answers to intensity quizzes or assessment questions;
- information submitted for coach feedback or form correction.
3.4. Health-Related and Sensitive Information
Some information you voluntarily provide may reveal or relate to your health, body, physical condition, injuries, pregnancy or postpartum status, chronic pain, limitations, body measurements, progress photos, before/after images, videos, or other sensitive personal information.
We collect such information only when you choose to provide it, for example when completing a check-in, asking for form review, submitting a progress update, requesting support, or sharing a testimonial.
You should not provide health-related or sensitive information unless you are comfortable with us processing it for the purposes described in this Privacy Policy.
Where required by applicable law, we will process special category data, sensitive personal information, or health-related information only with your explicit consent or another valid legal basis.
3.5. User Content
We may collect content you submit or make available to us, including:
- photos and videos;
- before/after images;
- screenshots;
- testimonials and reviews;
- comments and messages;
- community posts;
- Q&A questions;
- support requests;
- social media tags, mentions, or direct messages;
- ambassador or affiliate content.
3.6. Technical, Device and Usage Information
When you use the Website or Services, we may automatically collect:
- IP address;
- device type;
- browser type and version;
- operating system;
- language settings;
- approximate location derived from IP address;
- pages visited;
- links clicked;
- time and date of access;
- referring URL;
- session data;
- error logs;
- download or access logs;
- QR code access activity;
- video access activity;
- email delivery and open data, where permitted;
- cookie identifiers and similar technologies.
3.7. Marketing and Advertising Information
We may collect:
- newsletter subscription status;
- marketing preferences;
- interactions with emails, ads, landing pages, or social media posts;
- referral source;
- campaign attribution data;
- affiliate or ambassador referral link data;
- opt-in and opt-out records.
3.8. Ambassador, Affiliate and Referral Information
If you participate in an ambassador, affiliate, referral, or promotional program, we may collect:
- name and contact details;
- social media handles;
- audience, promotional channel, or referral information;
- payment or payout details;
- tax forms or legal documentation where required;
- referral activity;
- commission records;
- compliance and disclosure records;
- communications and performance data.
4. How We Collect Personal Information
We collect personal information:
- directly from you when you provide it;
- automatically through cookies, pixels, analytics tools, logs, and similar technologies;
- from payment processors and checkout providers;
- from email, hosting, community, video, analytics, customer support, and marketing platforms;
- from social media platforms when you interact with us;
- from ambassadors, affiliates, or referral partners;
- from public sources, where permitted by law.
5. How We Use Personal Information
We may use personal information for the following purposes:
5.1. To Provide the Services
We use personal information to:
- operate the Website;
- create and manage accounts;
- process purchases and subscriptions;
- deliver PDF guides, QR codes, video materials, training plans, community access, check-ins, and other digital content;
- provide customer support;
- manage memberships and access rights;
- provide program recommendations, check-ins, form review, or feedback where included in the purchased plan;
- communicate with you about your account, purchase, program, or support request.
5.2. To Personalize and Improve the Services
We use personal information to:
- understand how users interact with the Website and Services;
- improve program structure, content, usability, and user experience;
- analyze engagement, access, and performance of digital content;
- develop new products, services, and features;
- troubleshoot technical issues;
- prevent misuse, piracy, fraud, and unauthorized sharing.
5.3. To Process Payments and Manage Orders
We use personal information to:
- process payments;
- confirm transactions;
- issue receipts and invoices;
- manage refunds, disputes, chargebacks, and cancellations;
- comply with tax, accounting, and legal obligations.
5.4. To Communicate With You
We use personal information to:
- respond to inquiries;
- send service-related messages;
- send program updates;
- provide support;
- notify you of changes to terms, policies, or Services;
- send administrative, security, or transactional messages.
5.5. Marketing and Promotions
Where permitted by law, we may use personal information to:
- send newsletters, offers, updates, and promotional communications;
- show or measure advertisements;
- manage campaigns;
- analyze marketing performance;
- administer referral, ambassador, and affiliate programs.
You may opt out of marketing emails at any time by using the unsubscribe link or contacting us at support@vfitprogram.com. You may still receive non-marketing transactional or service-related communications.
5.6. Legal, Security and Compliance Purposes
We may use personal information to:
- comply with applicable laws;
- enforce our Terms of Service, Refund Terms, and other policies;
- protect intellectual property;
- detect and prevent fraud, abuse, unauthorized access, piracy, account sharing, chargeback abuse, or unlawful activity;
- resolve disputes;
- respond to lawful requests from authorities;
- protect our rights, users, business, and safety.
6. Legal Bases for Processing Under GDPR / UK GDPR
If the GDPR or UK GDPR applies, we rely on one or more of the following legal bases:
6.1. Contract
We process personal data where necessary to perform a contract with you or take steps at your request before entering into a contract, including to provide purchased Services, deliver digital content, manage accounts, process orders, and provide support.
6.2. Consent
We process personal data based on your consent where required, including for certain marketing communications, cookies, testimonials, before/after images, sensitive health-related information, and other processing where consent is required by law.
You may withdraw consent at any time. Withdrawal does not affect the lawfulness of processing before withdrawal.
6.3. Legitimate Interests
We may process personal data where necessary for our legitimate interests, provided those interests are not overridden by your rights and freedoms. These interests may include improving the Services, preventing fraud, protecting intellectual property, securing the Website, analyzing usage, responding to inquiries, and operating our business.
6.4. Legal Obligation
We may process personal data where necessary to comply with legal obligations, including tax, accounting, consumer protection, privacy, security, and regulatory obligations.
6.5. Vital Interests
In rare cases, we may process personal data where necessary to protect someone’s vital interests, such as in connection with a safety or emergency concern.
7. Cookies, Analytics and Similar Technologies
We may use cookies, pixels, tags, SDKs, local storage, analytics tools, advertising technologies, and similar technologies to operate the Website, remember preferences, understand usage, improve Services, prevent fraud, and measure marketing performance.
Cookies may include:
- Strictly necessary cookies: required for Website operation, checkout, security, and access management;
- Functional cookies: used to remember preferences and improve user experience;
- Analytics cookies: used to understand Website performance and user behavior;
- Marketing cookies: used to measure campaigns, personalize advertising, and track referrals.
Where required by law, we will request your consent before using non-essential cookies. You can manage cookies through your browser settings or any cookie consent tool provided on the Website.
For more details, please see our Cookie Policy.
8. How We Share Personal Information
We may share personal information with the following categories of recipients:
8.1. Service Providers and Processors
We may share information with trusted third parties that help us operate the Services, including:
- payment processors;
- checkout providers;
- website hosting providers;
- email delivery platforms;
- video hosting or streaming platforms;
- analytics providers;
- customer support tools;
- marketing and advertising platforms;
- community platforms;
- cloud storage providers;
- fraud prevention and security providers;
- accounting, tax, and legal advisors.
These providers process personal information on our behalf or as independent controllers, depending on the service and applicable law.
8.2. Coaches, Contractors and Support Team
Where needed to provide the Services, we may share relevant information with coaches, contractors, support representatives, or operational team members, including information submitted through check-ins, form review, Q&A, or support requests.
8.3. Ambassadors, Affiliates and Referral Partners
If you use an ambassador, affiliate, or referral link, we may share limited information necessary to track referrals, attribute commissions, prevent fraud, and administer the program.
8.4. Legal and Compliance Recipients
We may share personal information when necessary to:
- comply with legal obligations;
- respond to lawful requests;
- enforce our Terms;
- protect rights, safety, and property;
- prevent fraud, piracy, abuse, or unlawful activity;
- handle disputes, chargebacks, or claims.
8.5. Business Transfers
If we are involved in a merger, acquisition, financing, reorganization, sale of assets, transfer of business, or similar transaction, personal information may be transferred as part of that transaction, subject to applicable law.
9. International Transfers
We may process and store personal information in countries other than your country of residence, including the United States, the European Union, the United Kingdom, and other jurisdictions where our service providers operate.
Where GDPR or UK GDPR applies and personal data is transferred outside the European Economic Area, United Kingdom, or Switzerland, we will use appropriate safeguards where required, such as:
- adequacy decisions;
- Standard Contractual Clauses;
- UK International Data Transfer Agreement or Addendum;
- contractual safeguards with service providers;
- other lawful transfer mechanisms.
You may contact us at support@vfitprogram.com for more information about applicable transfer safeguards.
10. Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.
Retention periods may depend on:
- the type of information;
- the purpose of processing;
- whether you have an account or active subscription;
- legal, tax, accounting, or reporting requirements;
- dispute, chargeback, fraud, or security needs;
- consent withdrawal or deletion requests;
- our legitimate business needs.
Examples:
- account and purchase records may be retained for legal, tax, accounting, and customer support purposes;
- marketing data is retained until you unsubscribe or request deletion, subject to suppression list requirements;
- check-in, form review, health-related, photo, or progress information may be retained only as long as needed to provide the Services, unless you consent to longer use or retention;
- security and access logs may be retained for fraud prevention, anti-piracy, and system security purposes.
When personal information is no longer needed, we will delete, anonymize, or securely retain it in accordance with applicable law.
11. How We Protect Personal Information
We use reasonable technical, organizational, and administrative measures designed to protect personal information against unauthorized access, loss, misuse, alteration, disclosure, or destruction.
These measures may include access controls, authentication, encryption where appropriate, secure hosting, restricted access, contractual safeguards, monitoring, and internal policies.
However, no online service, website, email, or digital transmission is completely secure. You are responsible for keeping your login credentials confidential and notifying us if you suspect unauthorized access to your account.
12. Your Privacy Rights Under GDPR / UK GDPR
If you are located in the European Union, European Economic Area, or United Kingdom, you may have the following rights, subject to applicable conditions and exceptions:
- Right of access: to request a copy of your personal data;
- Right to rectification: to correct inaccurate or incomplete data;
- Right to erasure: to request deletion of your personal data;
- Right to restriction: to request restriction of processing;
- Right to data portability: to receive certain data in a structured, commonly used, machine-readable format;
- Right to object: to object to processing based on legitimate interests or direct marketing;
- Right to withdraw consent: where processing is based on consent;
- Right not to be subject to certain automated decisions: where applicable;
- Right to lodge a complaint: with a supervisory authority.
To exercise your rights, contact us at support@vfitprogram.com
We may need to verify your identity before responding. We will respond within the timeframe required by applicable law.
If you believe that our processing of your personal data violates applicable data protection law, you have the right to lodge a complaint with your local data protection authority.
13. California Privacy Notice: CCPA / CPRA
This section applies to California residents to the extent the CCPA/CPRA applies to VFit.
13.1. Categories of Personal Information Collected
In the past 12 months, we may have collected the following categories of personal information:
| Category | Examples |
| Identifiers | Name, email address, IP address, account ID, customer ID, order ID |
| Customer records information | Billing details, purchase records, support records |
| Commercial information | Products purchased, subscription status, transaction history |
| Internet or network activity | Website usage, pages viewed, clicks, device data, cookies, access logs |
| Geolocation data | Approximate location derived from IP address |
| Audio, electronic, visual or similar information | Photos, videos, testimonials, form review submissions, before/after images, if provided |
| Inferences | Program interests, fitness level suggestions, preferences, engagement patterns |
| Sensitive personal information | Health-related information, body images, fitness limitations, account login information, if voluntarily provided or required for access |
13.2. Purposes for Collection and Use
We collect and use personal information for the purposes described in Sections 5 and 6 of this Privacy Policy, including to provide Services, process payments, deliver digital content, manage accounts, provide support, improve Services, conduct marketing, prevent fraud, protect intellectual property, and comply with legal obligations.
13.3. Categories of Personal Information Disclosed
We may disclose the categories of personal information listed above to service providers, processors, contractors, payment providers, analytics providers, marketing platforms, community platforms, hosting providers, support tools, professional advisors, authorities, and other recipients described in Section 8.
13.4. Sale or Sharing of Personal Information
We do not sell personal information for money.
However, certain uses of cookies, pixels, analytics tools, advertising technologies, or referral tracking may be considered “sharing” or “selling” under California law if they involve cross-context behavioral advertising or certain disclosures to advertising or analytics partners.
Where required, you may opt out of such sale or sharing by using our cookie preferences tool, “Do Not Sell or Share My Personal Information” link, Global Privacy Control signal, or by contacting us at support@vfitprogram.com
13.5. Sensitive Personal Information
We do not use or disclose sensitive personal information for purposes other than those permitted by applicable law, including to provide requested Services, ensure security, prevent fraud, maintain account access, or comply with legal obligations, unless we provide additional notice and obtain consent where required.
You may have the right to limit the use or disclosure of sensitive personal information where required by California law.
13.6. California Consumer Rights
California residents may have the following rights, subject to applicable exceptions:
- the right to know what personal information we collect, use, disclose, sell, or share;
- the right to access specific pieces of personal information;
- the right to delete personal information;
- the right to correct inaccurate personal information;
- the right to opt out of the sale or sharing of personal information;
- the right to limit the use and disclosure of sensitive personal information, where applicable;
- the right not to receive discriminatory treatment for exercising privacy rights.
To exercise these rights, contact us at support@vfitprogram.com
We may verify your identity before fulfilling a request. You may also designate an authorized agent to submit a request on your behalf, subject to verification requirements.
13.7. Retention Disclosure for California Residents
We retain each category of personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide Services, maintain accounts, process transactions, comply with legal obligations, resolve disputes, prevent fraud, protect intellectual property, and enforce agreements.
14. Children’s Privacy
The Services are not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13.
If you are located in a jurisdiction where a higher minimum age applies to online services or consent to data processing, the applicable minimum age will apply.
If we become aware that we have collected personal information from a child without appropriate consent, we will take reasonable steps to delete such information.
Parents or guardians who believe that a child has provided personal information to us may contact us at support@vfitprogram.com
15. Marketing Communications
You may receive marketing communications from us if you subscribed, purchased a product, signed up for updates, joined a waitlist, participated in a promotion, or otherwise opted in, where required by law.
You may unsubscribe from marketing emails at any time by clicking the unsubscribe link in the email or contacting us at support@vfitprogram.com
Even if you opt out of marketing, we may still send transactional, account, purchase, support, policy, or security-related communications.
16. Social Media and Public Interactions
If you interact with VFit on social media, tag us, mention us, comment on our posts, send direct messages, or participate in public discussions, your information may be visible to other users and processed by the relevant social media platform.
We may view, respond to, repost, or otherwise interact with public content in accordance with platform rules and applicable law. Where your content includes testimonials, before/after images, body images, or other sensitive material, we may request additional consent before using it in marketing.
17. Automated Decision-Making and Profiling
We may use limited automated tools to support program suggestions, intensity quiz results, marketing segmentation, fraud prevention, anti-piracy protection, analytics, and personalization.
We do not use automated decision-making that produces legal or similarly significant effects on you unless permitted by law and subject to required safeguards.
Any intensity quiz, program selection tool, or recommendation feature is intended for general guidance only and should not be treated as medical, clinical, or professional advice.
18. Links to Third-Party Websites and Services
The Website and Services may contain links to third-party websites, platforms, videos, payment pages, social media pages, or other services.
We are not responsible for the privacy practices, content, security, or policies of third-party services. You should review their privacy policies before providing personal information.
19. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be posted on the Website with a revised “Last updated” date.
If we make material changes, we may notify you by email, website notice, account message, or other reasonable means, where required by law.
Your continued use of the Services after the updated Privacy Policy becomes effective means that you acknowledge the updated Privacy Policy.
20. Contact Us
If you have questions, requests, or concerns about this Privacy Policy or our privacy practices, please contact us at:
Axora Technologies L.L.C-FZ
Email: support@vfitprogram.com
Address: 6th floor, Meydan Grandstand, Meydan Road, Nad Al Sheba, Dubai, Dubai, United Arab Emirates
Website: https://vfitprogram.com/
Last updated: 27.05.2026